How to Hire Honest People

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6.0 Credits

CPAs look for two things when hiring or promoting people: knowledge and skill. Based on job descriptions across the country, however, CPAs  rarely consider the *character* of job candidates. Yet character is the key to extraordinary business success. 

This unique webcast presents ten crucial qualities of high-character employees. These qualities enhance employee satisfaction, client relationships, and the bottom line.  

You’ll hear stories from people across the U.S. and beyond who reveal how honesty, courage, loyalty, and patience have helped their businesses maintain an edge over the competition. Whether you’re looking to bring new people on board or are seeking to enhance the relationships with clients yourself, How to Hire Honest People webcast will help you appreciate in practical terms why character is the missing link to excellence and how you can boost your business by putting character front and center in all that you do.

Dr. Weinstein has the unique ability to make an ethics presentation fascinating. He holds the audience’s attention effortlessly with real-world examples. Hire him! You won't regret it.    

Margaret Herriges, Communications Director, Montana Society of Certified Public Accountants 


*Learn the ten crucial qualities of high-character CPAs and their employees

*Discover questions you can use to evaluate the character of job candidates and current employees

*Understand the high cost of low character on your business

Major Topics

*The high cost of low character

*Why knowledge and skill aren't enough to be a good employee--or agent/broker

*The ten crucial qualities of high-character CPAs and their employees: 1) Honesty 2) Accountability 3) Care 4) Courage 5) Fairness 6) Gratitude 7) Humility 8) Loyalty 9) Patience 10) Presence

*Questions for evaluating these qualities in job candidates

*The call to action: how to put these ten qualities into practice immediately--and why your business depends on it

Designed For

CPAs in public practice, internal auditors and corporate financial managers


Your learning will be enriched by reading Bruce Weinstein's book, "The Good Ones: Ten Crucial Qualities of High-Character Employees," available at

Advanced Preparation